Creative Technology Lab
Transforming ideas into extraordinary interactive experiences
For brands, agencies, production companies and events companies to ideate, design, prototype and build live experiences for their events and exhibits.
Our Expertise
Innovate, with
AI Experiences
Designer Experiences
Guided Experiences
NFC Experiences
Mobile Experiences
Leaderboards
Physical Experiences
Touchscreen Interfaces
Information Interfaces
Printing
AR Screens
Photo Experiences
Audio Experiences
Fabricated units
Dashboards
Data Visualisation
Registration Systems
What We Offer
Engage your audience
Engage your audience by creating unforgettable brand experiences that leave lasting impressions. We empower your audience by integrating them directly into your brand narrative, giving them the opportunity to design and contribute, fostering a deeper connection and sense of ownership with your brand.
Interaction
We create responsive digital and physical experiences that invite audiences to engage directly with your brand, creating memorable moments through intuitive interfaces and innovative technology.
Participation
We transform passive audiences into active participants, creating collaborative experiences that evolve through collective input and foster a sense of community around your brand.
Personalisation
We create tailored experiences that adapt to individual preferences and behaviors, making each interaction with your brand unique and personally meaningful.
Takeaways
We extend the impact of your brand experience beyond the event with physical and digital mementos that audiences can share and treasure.
Physical Integration
We seamlessly blend digital experiences with physical environments, creating immersive spaces where technology enhances rather than dominates the real world.
Inter-connection
We create smart connected experiences that communicate with each other, building cohesive ecosystems of interaction that amplify your brand message across multiple touchpoints.
LATEST CT LAB PROJECTS
Explore our recent creative technology projects that showcase innovative interactive experiences and installations.
Our Process
How We Bring Ideas to Life
Discovery & Strategy
We begin by understanding your goals, audience, and context to develop a strategic approach that aligns with your vision.
Concept Development
Our multidisciplinary team collaborates to develop innovative concepts that push creative boundaries while meeting your objectives.
Prototyping & Testing
We rapidly prototype and test our ideas, refining them through an iterative process to ensure they deliver the intended experience.
Production & Implementation
Our expert team brings the concept to life with meticulous attention to detail, ensuring flawless execution from start to finish.
Deployment & Support
We handle all aspects of deployment and provide comprehensive support to ensure your experience runs smoothly from launch and beyond.
Discovery & Strategy
We begin by understanding your goals, audience, and context to develop a strategic approach that aligns with your vision.
Concept Development
Our multidisciplinary team collaborates to develop innovative concepts that push creative boundaries while meeting your objectives.
Prototyping & Testing
We rapidly prototype and test our ideas, refining them through an iterative process to ensure they deliver the intended experience.
Production & Implementation
Our expert team brings the concept to life with meticulous attention to detail, ensuring flawless execution from start to finish.
Deployment & Support
We handle all aspects of deployment and provide comprehensive support to ensure your experience runs smoothly from launch and beyond.
Industries We Serve
Creating Experiences Across Sectors
Events & Festivals
Creating memorable moments that elevate events and festivals with interactive installations and participatory experiences.
Brands & Marketing
Developing innovative brand activations and experiential marketing campaigns that create meaningful connections with audiences.
Museums & Exhibitions
Enhancing cultural experiences with interactive exhibits and immersive installations that educate and inspire visitors.
Performing Arts
Collaborating with performers and artists to create technology-enhanced productions that push creative boundaries.
Public Spaces
Transforming public environments with interactive installations that engage communities and create shared experiences.
Corporate Environments
Designing innovative experiences for corporate spaces, from interactive lobbies to engaging conference installations.
Featured Projects
Flora Synthetica
Flora Synthetica is an interactive installation that invites participants to create their own unique floral designs through an intuitive digital drawing interface. Each creation becomes part of a larger collective display, transforming a standard screen into a living, evolving garden of participant-generated artwork.
Google: Be Together Not The Same
For Mobile World Congress, we partnered with BrandFuel creative agency to build a software platform that allowed visitors to design their own Android characters and have them printed on tote bags and lanyard stickers, bringing Google's "Be Together Not The Same" campaign to life.
Core
Resources
- Artists, Designers and Musicians
- Creative Technologists
- Developers
- AI Experts
- TouchDesigner Artists
- Unreal Developers
- 3D Artists
- Data Engineers
- Onsite Engineers
- Game Developers
Core Resources
Tools We Use
A Web and Native Applications
NextJS, Node.js, React, D3.js, Tailwind, Socket.io, NextJS, HTML, CSS, JavaScript, jQuery, Material UI, Pusher, ChakraUI, OAuth, Passport.js, JWT, iOS, Swift, SwiftUI, ARKit, React Native, Kotlin, Android SDK, Cordova, RealityKit (iOS), Google ARCore, WatchKit (iOS)
B AI ML Applications
TensorFlow, CUDA, PyTorch, Keras, GPT, OpenCV, Llama, Claude, Mistral, Stable Diffusion, ControlNet, Scikit-learn, FastAPI, StreamLit, Flask/Django, Jupyter Notebook, SPACY, LangChain, AWS SageMaker, TidyVerse
C 3D AR MR XR Applications
Unreal Engine 4, Unity, WebXR, ARKit, ARCore, Blender, Cinema 4D, Notch, TouchDesigner, Three.js, A-Frame, Babylon.js, Vuforia, Maya, Hololens Development Tools, SparkAR Creative Technology Lab, Lens Creative Technology Lab, 8th Wall, RealityKit, Substance Painter, MeshLab
D Servers & API Applications
AWS, Google Cloud, Digital Ocean, Vercel, Python, Bash, Command Line, MongoDB, Cloudflare, MySQL, PostgreSQL, GraphQL, Nginx, Azure, Kubernetes, Apache, Heroku, REST, SOAP, GraphQL, Webhooks, API First Design
E Installations and Performances
Unreal Engine 4, Unity, TouchDesigner, Resolume, TouchVis, Notch, DMX, Ableton, Max for Live, MaxMSP, PD, Modular Synthesiser, VCV Rack, BitWig, Reaper, SuperCollider, Projection Mapping, XBox Kinect, ZigSim, ZigCam, OSC, Gesture Tracking, Facial Tracking, Segmentation Algorithms, LeapMotion, Raspberry Pi, Arduino
G Tools
GitHub, GitLab, Docker, Figma, Sketch, Jira, Postman, Photoshop, Sublime, Vim, VSCode, Trello, Asana, Monday.com, Slack, Notion, Confluence, Bitbucket, Azure DevOps, Jenkins, CircleCI, TravisCI, Kubernetes, Ansible, Terraform, Zeplin, InVision, Miro, Lucidchart, Balsamiq, Adobe XD, Webpack, Gulp, Grunt
Featured Case Study
Google: Be Together Not The Same
How we partnered with BrandFuel creative agency to create an interactive Android customization experience for Google at Mobile World Congress, allowing visitors to design and print personalized Android characters.
Read Case StudyThe Challenge
Create an engaging, interactive experience that would embody Google's "Be Together Not The Same" campaign message while driving booth traffic at Mobile World Congress.
Our Approach
We collaborated with BrandFuel to develop a custom platform that allowed visitors to create personalized Android characters and have them printed on physical items, creating a memorable takeaway.
The Results
Over 7,000 unique Android characters were generated, booth footfall increased by 200%, and comprehensive analytics provided full ROI tracking for the client.
Partners
Trusted by
Ready to Create Something Extraordinary?
Let's collaborate to bring your vision to life with cutting-edge creative technology
